Website Design Client Intel Step 1 of 5 20% PurposeThis is your opportunity to tell us why you need a website and what the website should achieve. The more information you give us here, the better the final result. Ignore any questions that are not relevant.Business SnapshotYour Name* First Last Your Email* What’s the name of your company?What does your company do? What are the products and services you offer?What do you do better than your competitors? Why do your customers buy from you? What makes your business special and unique? What Are We Doing?Give us your main reasons for needing a new website.What are the top 4 business needs of your new website? EG: I'm presenting at a trade show in 12 weeks and need somewhere to send people, My current website has become too unweildy/costly to maintain, I want to double the number of products I sell this year.Goal #1Goal #2Goal #3Goal #4Is there anything about your current site that serves the business well and if so, why? Who Are We Doing This For?Tell us about your ideal customer. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?The more we understand who your ideal customers are, the better we can match the design to their tastes and styles.What are the top 5 reasons your ideal customer will visit your website?EG: research product information, get contact details, ask questions about services, pricing Design ConceptHow do you want people to feel when they interact with your brand? Safe and secure, edgy and excited, exclusive and cool, like they belong?Do your competitors have websites? If so, list them here so we can make sure yours is better :)Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?Are the any other websites in particular that you like the design of? Why?Are there any parts of your competitors' websites that you hate? What don't you like about them? What Does Success Look Like?If we were to be celebrating a successful website strategy in 12 months time, what would that have to look like? How many website visitors? How many leads? How many sales? Be as descriptive as you possibly can.Anything else you want to get off your chest?CommentsThis field is for validation purposes and should be left unchanged.
